October 2016 - New York City:
H&M held a high energy presentation on Wedbesday night in New York City introducing its next designer collaboration with KENZO, the vibrant and playful Parisian house that captures the energy of global culture to create its unique and youthful spirit.
Creative Directors Carol Lim and Humberto Leon were on hand to meet the world's media and enjoy the exciting show and said they will bring the spirit of KENZO to H&M, creating collections for women and men as well as accessories.
At Pier 36 in New York City, KENZO x H&M made its runway debut with a spectacular show directed by fashion legend Jean-Paul Goude. Guests were invited to experience the uniquely vibrant and playful energy of the KENZO x H&M collection designed by KENZO Creative Directors, Carol Lim and Humberto Leon.
Teaming Sam Spiegel’s customized Express Yourself remix and KENZO collaborator Ryan Heffington’s unique choreography with dancers, beatboxers, whistlers and musicians, the presentation of the KENZO x H&M collection celebrated the beauty and power of individual expression. The audience was treated to an astounding fusion of playfulness, bold prints and vivid colors, and as the show finished, the festivities continued with a performance by rapper and surprise guest Ice Cube.
“Tonight was a celebration of everything we love about KENZO x H&M – it was a fun, vibrant, unexpected and celebratory mix of different worlds coming together. It was a show we will never forget,” says Carol Lim and Humberto Leon, Creative Directors of KENZO.
“The launch of KENZO x H&M was truly spectacular. It was amazing to see the collection come to life with all its incredible prints, colors and energy. It was such an honor to have Jean-Paul Goude direct the show and he captured the mood perfectly,” says Ann-Sofie Johansson, Creative Advisor at H&M.
The KENZO x H&M collection will be available in over 250 H&M stores worldwide, as well as online, beginning November 3.
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